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Sell Gold in Denver

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Hey there! Yossi here, from Benadato Trading Co.

I’ve been dealing in diamonds and gold here in the Mile High City for over 30 years, seen it all, from sparkly engagement rings to dusty old lockets. And let me tell you, those dusty boxes in your attic or those forgotten pieces in your jewelry box – well, they might hold more value than you think!

I’m not just talking sentimental value, mind you. Those gold earrings you haven’t worn since the disco era, that broken necklace you can’t bear to part with, they could be the key to unlocking something new: a down payment on that dream vacation, a contribution to your child’s college fund, or even just a little extra cash for a special treat.

So, whether you’re a seasoned treasure hunter or just starting to declutter, I’m here to guide you through the journey of transforming your gold into something truly valuable. So, let’s get started, shall we?

How Much is Your Gold Worth?

As of now, a troy ounce of gold commands a price of $1854, a figure that gleams not only on a market spreadsheet but also in the annals of history. This precious metal, coveted for its captivating luster and remarkable resilience against corrosion, has transcended mere monetary value to become a cultural icon and an economic cornerstone.

Throughout its storied past, gold has played a transformative role in shaping civilizations. Ancient Egyptians adorned their pharaohs with its brilliance, symbolizing their divine status. Empires rose and fell upon its trade routes, and its glint spurred daring explorations across uncharted seas. Even today, central banks across the globe hold significant gold reserves, acting as a bulwark against economic turmoil.

How to Sell Gold?

Gold coins

Research your coins

  • Gather information: Identify the type of coin (bullion or collector), year of mintage, mint mark (if any), and country of origin.
  • Use online resources: Different Websites offer coin identification tools and valuable information on rarity and potential value.
  • Consult coin collecting communities or forums: Seek insights from experienced collectors who can share their knowledge and offer preliminary estimations of your coins’ worth.

Gold Coins

Understand the current gold market

  • Research the current price of gold per gram or ounce.
  • Track recent fluctuations in the gold market. This knowledge helps you understand the intrinsic value of your coins based on their gold content.

Assess the condition of your coins

Examine your coins closely. Look for scratches, dents, or any damage that could affect their value.

Get multiple appraisals

  • Visit several reputable local coin dealers.
  • Request verbal or written appraisals to obtain different perspectives on the value of your coins.
  • Compare the appraisals to gain a broader understanding of the potential selling price.

Prepare for the sale

  • Gather any certificates, documentation, or historical information related to your coins.
  • Clean the coins gently with a soft cloth, but avoid using harsh chemicals or abrasive materials.
  • Decide on your preferred mode of payment (cash, check, etc.) and any questions you have for the jeweler.

Gold bars

Unearth the Hidden Story

Before bartering your golden bounty, embark on a quest for knowledge. Research the hallmarks etched on your bars, like cryptic symbols whispering tales of their origin and purity. Online resources and forums can be your trusty compass, helping you decipher their secrets and understand their potential worth.

Gold Bar

Gauge the Market’s Murmurs

The gold market whispers tales of rising and falling tides. Take a moment to listen. Research the current gold price per gram or ounce, and track recent fluctuations. This knowledge equips you to understand the intrinsic value of your bars, laying the foundation for fair negotiations.

Inspect Your Treasures with a Keen Eye

Your gold bars may hold stories, but they may also bear the marks of time. Examine them closely for any scratches, dents, or blemishes, as these can affect their value. Consulting a trustworthy jeweler or appraiser can provide valuable insights into their condition.

Seek the Wisdom of Multiple Oracles

Don’t place all your trust in a single source. Visit several reputable local jewelers, seeking their verbal or written appraisals. Comparing their estimations allows you to gain a broader understanding of the potential selling price and identify any outliers.

Prepare for the Trade

Gather any certificates or documentation associated with your gold bars, as they can add weight to your claim of authenticity. Clean the bars gently with a soft cloth, but avoid harsh chemicals or abrasives, as these can damage the delicate surface. Finally, decide on your preferred mode of payment and prepare any questions you have for the jeweler.


By following these steps, you empower yourself with knowledge and safeguard your interests when selling your gold coins and gold bars. Remember, a little preparation can pave the way for a smooth and rewarding transaction.

Factors to Consider When Selling Gold

Understanding Your Gold

  • Karat Weight: This measures the purity of your gold, with 24 karats being the purest form. Lower karat gold contains a higher percentage of other metals, impacting its value.
  • Hallmarks: These markings on your gold pieces indicate the origin, purity, and sometimes even the manufacturer. Understanding these hallmarks can help you determine the value of your gold.
  • Condition: Scratches, dents, and other signs of wear and tear can affect the value of your gold, especially when selling estate jewelry or other collector’s items.

Analyzing the Gold Market

  • Current Gold Price: Research the current market price of gold per gram or ounce to understand its intrinsic value. Consider factors like global economic conditions, geopolitical events, and supply and demand that can influence price fluctuations.
  • Tracking Market Trends: Observe historical trends and recent price movements to anticipate if waiting could potentially yield a better selling price, especially if gold prices are expected to rise.

Additional Considerations

  • Appraisals: Consider getting appraisals from different sources, especially for valuable pieces, to gain a broader understanding of their worth and strengthen your negotiating position.
  • Documentation: Gather any certificates or documentation associated with your gold, as they can add weight to its authenticity and value.
  • Safety and Security: When choosing to sell online or through mail-in services, prioritize reputable platforms with robust security measures to protect your valuables during the transaction process.

By carefully considering these factors, you can make informed decisions, choose the most suitable selling platform, and ensure you receive a fair and potentially lucrative return for your gold.

where to sell gold?

Places to Sell Gold

Local Jeweler


  • Expertise: Local jewelers have the knowledge and experience to accurately assess the value of your gold, considering factors like karat weight, purity, condition, and even potential historical or collector’s value. This ensures you receive a fair price that reflects the true worth of your piece.
  • Personalized Service: Local jewelers offer a personalized touch and can answer your questions about the origin, value, and potential alternative options for your gold, like repurposing it into new jewelry.
  • Security and Transparency: Unlike mail-in services offered by online buyers, selling to a local jeweler allows you to witness the weighing and valuation process firsthand. This transparency and security offer peace of mind, knowing your valuable items are handled with care throughout the transaction.

Online Marketplaces


  • Convenience: Online marketplaces offer the convenience of selling your gold from the comfort of your home and potentially reaching a wider audience of buyers.
  • Variety of options: You can find various buyers on online platforms, potentially offering different prices and terms.

Things to Consider:

  • Research thoroughly: Choose reputable marketplaces with transparent pricing structures, positive customer reviews, and clear security measures to protect yourself from scams.
  • Beware of hidden fees: Some online platforms may have hidden fees associated with listing or selling your gold.

Pawn Shops


Quick and easy: Pawn shops offer a quick and easy way to sell your gold, often with minimal paperwork involved.

Things to Consider:

Lowest prices: Pawn shops typically offer the lowest prices for gold as they need to make a profit and factor in the cost of reselling the item.

Auction Houses


Potentially higher price: If you have a rare or valuable piece of gold, an auction house might help you reach a wider audience of potential buyers and potentially fetch a higher price.

Things to Consider:

  • Fees and wait times: Auction houses typically involve upfront fees and longer wait times for the auction process and receiving payment.
  • No guarantee of sale: There is no guarantee that your gold will sell at an auction.

Why Should I Sell My Gold to Benadato?

There are several compelling reasons to consider selling your gold to Benadato, especially given Yossi Benadato’s expertise and background:

Deep Expertise Rooted in Tradition

Yossi Benadato represents a second-generation of diamond buyers, raised within the industry in Israel. This heritage signifies a deep-rooted understanding of precious metals and gemstones, likely extending far beyond the valuation of the gold itself. You can trust his assessment to be informed by a lifetime’s worth of experience and knowledge.

Reputation for Reliability

Building a reputable business servicing fine jewelry stores across the United States highlights a track record of trustworthiness and reliable transactions. In a market where trust is crucial, this track record translates directly to a sense of security when you consider selling your gold to Benadato.

Commitment to Service and Professionalism

Yossi Benadato’s dedication to exceptional service and professionalism likely shines through every customer interaction. This means you can expect:

  • Transparent Communication: Anticipate clear communication about the valuation process, any factors influencing your gold’s worth, and the potential selling options open to you.
  • Personalized Attention: Benadato likely understands that selling gold, especially inherited or sentimental pieces, can be both a practical and emotional decision. Expect a personalized approach that addresses your questions and concerns with sensitivity and understanding.
  • Fair Pricing: Their reputation, built on years of service to high-end jewelry stores, suggests a commitment to fair pricing that reflects both the expertise of their appraisers and the current market value of your gold.

Entrust your cherished gold to the hands of experience and expertise.

We are located at 100 Fillmore St, 5th Fl. Denver, Colorado

Walk-ins welcome or schedule an appointment at 1-888-625-0232 or via our E-mail [email protected]

<u><a style="color:#D2AA5C" href="">Yossi Benadato</a></u>

Yossi Benadato is the Co-Founder and one of the many diamond experts at Benadato. He is a second-generation diamond dealer who grew up in the industry in Israel

<u><a style="color:#D2AA5C" href="">Yossi Benadato</a></u>

Yossi Benadato is the Co-Founder and one of the many diamond experts at Benadato. He is a second-generation diamond dealer who grew up in the industry in Israel

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